When you start a business, protecting your brand is just as important as building it. A trademark helps you do exactly that. It gives your business a unique identity that sets you apart from others. But did you know there are different types of trademark registrations in India?
At Setupfiling.in, we make trademark registration simple and affordable. In this article, we’ll explain the types of trademarks you can register in India and how each one helps protect your brand.
What is a Trademark?
A trademark is a symbol, word, design, logo, sound, or even a combination of these that represents your business or product. Once registered, no one else can use your mark for similar goods or services.
Types of Trademark Registrations in India
There are several types of trademarks you can register, depending on what you want to protect. Here’s a quick look at the main ones:
1. Word Mark
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✔ Best for: Brand names, company names, product names
2. Logo or Device Mark
If you have a unique logo or a design that represents your brand, you can register it as a device mark. This includes stylized fonts, symbols, or images.
✔ Best for: Businesses with a visual brand identity
3. Sound Mark
Some sounds are so unique, they become part of the brand—like the Netflix “ta-dum” sound. If your sound is original and connects to your brand, it can be protected.
✔ Best for: Media, entertainment, and tech companies
4. Color Mark
Sometimes, a specific color or combination of colors becomes linked to a brand. If your color scheme is unique and recognized by customers, you can register it.
✔ Best for: Well-known brands with strong color association
5. Shape of Goods
The shape of a product, if it is unique and not functional, can also be registered. Think of the classic Coca-Cola bottle shape.
✔ Best for: Manufacturers with distinct product designs
6. Series Mark
If you have a group of products or services that share a common name or prefix/suffix, you can register a series mark. For example, “McChicken,” “McVeggie,” “McAloo,” etc.
✔ Best for: Brands with multiple related offerings
7. Collective Mark
This is used by a group or association to show that the goods/services come from its members. For example, “CA” for Chartered Accountants in India.
✔ Best for: Associations, organizations, cooperatives
8. Certification Mark
This mark is used to certify that the product meets certain standards (like quality or origin). A popular example is “ISI” mark for quality standards in India.
✔ Best for: Certifying bodies, quality assurance companies
Why Trademark Registration Matters
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✅ Legal Protection – Stops others from copying your brand.
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✅ Brand Value – Builds customer trust and loyalty.
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✅ Business Asset – Can be sold, licensed, or franchised.
How Setupfiling.in Can Help
At Setupfiling.in, we provide end-to-end support for trademark registration in India. Whether you want to register a word mark, logo, or anything else, our experts will guide you through every step—at the best price.
📞 Get in touch today for a free consultation and protect your brand the smart way!
Still confused about which type of trademark you need?
Just visit www.setupfiling.in or contact our team—we’re happy to help.
